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JOIN THE REVOLUTIONARY
MILAN DESIGN WEEK PARADE
“Design is democracy, freedom, joy; that’s why we want to celebrate it with a PRIDE that involves the designers, the brands, bringing them even closer to the people. The party is open to everyone, young, old, children: in short, anyone who wants to celebrate the freedom to experiment, to develop their ideas, even when they seem crazy to most - an ode to diversity, independence of thought, creativity”.
Stefano Seletti, Art Director of the design firm
The design floats, accompanied by banners, music and dance, will parade through the city, animating its streets and inviting everyone to join this big party.
The DESIGN PRIDE project is part of “5 VIE art + design,” sponsored by the City of Milan, thanks to which the oldest and most historically rich zone of Milan transforms into a new district projected for design and innovation.

DESIGN PRIDE 2018

DESIGN PRIDE 2017

DESIGN PRIDE 2016